Securing Your Most Important Property
COURSE:
Intellectual Property
(Trademarks, Copyrights, Patents & Trade Secrets)
Starting a business has a steep learning curve. Countless hours are spent researching, designing, creating, planning, completing paperwork, and opening accounts. You invest money in a logo, brand identity, signing a lease, and establishing a website.
But did you ever confirm that you have the legal right to use your name?
Did you know that without a trademark, you may not have the legal rights to your business name and could risk having to start all over? Whether you’ve been in business for years, or you’re in the planning stages, this course has been designed by an intellectual property attorney to help you protect your brand and everything you create in a cost-effective way.
Instructor:
Amber Gilormo
Krystal Lokkesmoe
Course Length:
10 Videos (1 hour 26 mins)
Category:
Legal, Insurance & Compliance
Is this course a good fit for me?
This course is for you if...
- You want to prevent competition from stealing your customers by using a brand or name that looks like yours
- You produce content, processes, photographs, or materials that are uniquely yours
- You are bringing something new to the market and you want to protect your invention
- You want to avoid getting sued for using someone else's property (even unknowingly)
- You want to increase the overall value of your brand and company
In this course you will...
- Identify which of your ideas, products, designs, or processes can be trademarked, copyrighted, patented, or protected as a trade secret
- Understand the steps to protect your materials or products and know when you need an attorney or can do it yourself
- Learn what constitutes infringement so you can avoid illegally using other business's intellectual property
- Get a clear picture of the costs associated with each type of intellectual property so you can budget accordingly
Meet the Brio Experts
Amber Gilormo combines extensive experience in trademark and business law with a history of serial entrepreneurship, which results in a “been there, done that” perspective that saves her clients a lot of time and money.
- Practicing business & trademark attorney for over 10 years and owner of two law firms
- Founded firms in order to make protecting business affordable to entrepreneurs and small business owners
- Founded digital e-commerce business which provides affordable digital content (templates & resources) to business owners
Krystal Lokkesmoe brings a passion for small business to The Boutique Lawyer and its clients, as well as her personal experience as an entrepreneur. She encourages other entrepreneurs to plan proactively rather than respond reactively.
- Holds a Master’s degree in Leadership, Innovation & Entrepreneurship with a special focus on small business strategy
- Foundational part of building multiple 8-figure businesses in the legal, public health, and healthcare sectors
- Has personally started and scaled multiple businesses
Amber has been immensely helpful with all my business law needs. Her contracts have more attention to detail than I've received from any other attorney, but more than that, she truly cares. I would recommend Amber and her team without a shadow of a doubt!
About this Course
In an informational age, intellectual property has inherent value – but only if you take the steps necessary to protect it.
It takes considerable effort to build your brand, your materials, your processes, your inventions, and your “secret sauce” – so why would you let others use what you created without your permission? Or even worse, steal it from you and claim ownership?!
In this course, you will discover each of the four types of intellectual property your business can and may already own: trademarks, copyrights, patents, and trade secrets. You’ll learn which ones apply to your specific business, which ones you can manage on your own, and which ones require more experienced legal guidance.
In addition to learning how to safeguard your own assets, you’ll also learn how to make sure you don’t infringe on other business’s protected assets (thereby avoiding preventable lawsuits against you)!
Ultimately, this course will help you save money and grow the value of your business.
Watch the course intro!
This Course Includes
8 Modules:
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1. Introduction
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(2:23 mins)
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2. Trademarks
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(7:40 mins)
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3. Registering a Trademark
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(16:02 mins)
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4. Trademark Infringement & Fair Use
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(8:21 mins)
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5. Copyrights
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(6:50 mins)
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6. How to Get a Copyright
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(10:58 mins)
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7. Copyright Infringement & Fair Use
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(12:09 mins)
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8. Patents
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(9:39 mins)
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9. Trade Secrets
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(6:42 mins)
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10. How to Find the Right IP Attorney
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(6:08 mins)
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Access to:
- 1.26 hours on-demand video
- 2 downloadable resources
- 15 guided action steps
- Individual paid coaching/consulting with Krystal
- Private community chat
- Expert facilitated roundtables
- 90-Day Money Back Guarantee
Total Confidence Guarantee
We understand that investing in yourself and your business can feel risky. We also know that your business, and your future, deserve the best support and guidance possible.
We believe that Brio is that best place and we are so certain of the results we produce, that we offer you a risk-free start with our Total Confidence Guarantee:
1. The first three modules of every course are free, so you can try before you buy.
3. There is ZERO Risk with our 90-Day Membership 100% Money Back Guarantee.
